• Home
  • Politics
  • Health
  • World
  • Business
  • Finance
  • Tech
  • More
    • Sports
    • Entertainment
    • Lifestyle
What's Hot

Short and Funny Sayings for a Happy Summer with Friends

May 9, 2025

Trump Announces First Post-Tariff Trade Deal

May 8, 2025

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025
Facebook Twitter Instagram
  • Contact
  • Privacy Policy
  • Terms & Conditions
Friday, May 9
Patriot Now NewsPatriot Now News
  • Home
  • Politics

    Security video shows brazen sexual assault of California woman by homeless man

    October 24, 2023

    Woman makes disturbing discovery after her boyfriend chases away home intruder who stabbed him

    October 24, 2023

    Poll finds Americans overwhelmingly support Israel’s war on Hamas, but younger Americans defend Hamas

    October 24, 2023

    Off-duty pilot charged with 83 counts of attempted murder after allegedly trying to shut off engines midflight on Alaska Airlines

    October 23, 2023

    Leaked audio of Shelia Jackson Lee abusively cursing staffer

    October 22, 2023
  • Health

    Disparities In Cataract Care Are A Sorry Sight

    October 16, 2023

    Vaccine Stocks—Including Pfizer, Moderna, BioNTech And Novavax—Slide Amid Plummeting Demand

    October 16, 2023

    Long-term steroid use should be a last resort

    October 16, 2023

    Rite Aid Files For Bankruptcy With More ‘Underperforming Stores’ To Close

    October 16, 2023

    Who’s Still Dying From Complications Related To Covid-19?

    October 16, 2023
  • World

    New York Democrat Dan Goldman Accuses ‘Conservatives in the South’ of Holding Rallies with ‘Swastikas’

    October 13, 2023

    IDF Ret. Major General Describes Rushing to Save Son, Granddaughter During Hamas Invasion

    October 13, 2023

    Black Lives Matter Group Deletes Tweet Showing Support for Hamas 

    October 13, 2023

    AOC Denounces NYC Rally Cheering Hamas Terrorism: ‘Unacceptable’

    October 13, 2023

    L.A. Prosecutors Call Out Soros-Backed Gascón for Silence on Israel

    October 13, 2023
  • Business

    Trump Announces First Post-Tariff Trade Deal

    May 8, 2025

    Electric Vehicle Sales Nosedive As GOP Takes Buzzsaw To Biden’s Mandate

    May 7, 2025

    Tyson Foods Announces It Will Bend The Knee To Trump Admin’s New Rules

    May 7, 2025

    Federal Reserve Holds Interest Rates Steady Despite Pressure From Trump

    May 7, 2025

    ‘Wait Them Out’: John Kennedy Tells Larry Kudlow One Lie He Suspects China’s Telling US

    May 7, 2025
  • Finance

    Ending China’s De Minimis Exception Brings 3 Benefits for Americans

    April 17, 2025

    The Trump Tariff Shock Should Push Indonesia to Reform Its Economy

    April 17, 2025

    Tariff Talks an Opportunity to Reinvigorate the Japan-US Alliance

    April 17, 2025

    How China’s Companies Are Responding to the US Trade War

    April 16, 2025

    The US Flip-flop Over H20 Chip Restrictions 

    April 16, 2025
  • Tech

    Cruz Confronts Zuckerberg on Pointless Warning for Child Porn Searches

    February 2, 2024

    FTX Abandons Plans to Relaunch Crypto Exchange, Commits to Full Repayment of Customers and Creditors

    February 2, 2024

    Elon Musk Proposes Tesla Reincorporates in Texas After Delaware Judge Voids Pay Package

    February 2, 2024

    Tesla’s Elon Musk Tops Disney’s Bob Iger as Most Overrated Chief Executive

    February 2, 2024

    Mark Zuckerberg’s Wealth Grew $84 Billion in 2023 as Pedophiles Target Children on Facebook, Instagram

    February 2, 2024
  • More
    • Sports
    • Entertainment
    • Lifestyle
Patriot Now NewsPatriot Now News
Home»World»Will Meta’s Threads Be A Twitter Killer?
World

Will Meta’s Threads Be A Twitter Killer?

July 6, 2023No Comments4 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email
NDTV News
Share
Facebook Twitter LinkedIn Pinterest Email

Meta stocks closed up 3% on Wednesday ahead of the launch

New York:

Meta’s Mark Zuckerberg is set to deliver a blow to Elon Musk on Wednesday night, as the tech billionaires’ rivalry goes live with the launch of Instagram’s much-anticipated Threads platform, a clone of Twitter.

Analysts said investors were salivating over the possibility that Threads’ ties to Instagram might give it a built-in user base and advertising apparatus, which could siphon ad dollars from Twitter as its new CEO tries to revive the microblogging company’s struggling business.

While Threads is launching as a standalone app, screenshots posted on Apple’s App Store showed that users would be able to log in using their Instagram credentials and follow the same accounts, making it an easy addition to existing habits for Instagram’s more than 2 billion monthly active users.

“Investors can’t help but be a little excited about the prospect that Meta really has a ‘Twitter-Killer’ poised to launch on the app store,” said Danni Hewson, head of financial analysis at investment platform firm AJ Bell.

Meta stocks closed up 3% on Wednesday ahead of the launch, outpacing gains by competitor tech companies as the broader market edged down.

Threads’ arrival comes after Zuckerberg and Musk have traded barbs for months and even threatened to fight each other in a real-life mixed martial arts cage match in Las Vegas.

The timing is opportune for Meta to deliver a blow, as months of Musk’s chaotic decision-making has roiled Twitter, said Matt Navarra, a social media consultant who has worked with Meta, Google and Pinterest.

See also  NPR 'Disturbed' About Factual 'State-Affiliated Media' Twitter Label 

Musk bought Twitter for $44 billion last October, but its value has since plummeted as it faced an exodus of advertisers amid deep staffing cuts and content moderation controversies.

While Meta is likely to focus first on growing users before incorporating advertising on Threads, “there will be big brands that will happily (invest) a good amount of ad spend on the platform” to capitalize on early buzz, said Navarra.

“It’s going to be more palatable and brand safe than what’s being offered over on Twitter,” he said.

To build up Threads, Meta has been making overtures to social media influencers to attract them to the new app and encouraging them to post at least twice a day, said Ryan Detert, CEO of influencer marketing company Influential.

The app also benefits from the failure of other would-be Twitter competitors to take advantage of the service’s stumbles. While a number of new and burgeoning competitors such as Mastodon, Post and T2 have tried to lure Twitter users away, all remain relatively small so far.

Bluesky, a new service backed by Twitter cofounder Jack Dorsey, launched its invite-only beta in February and instantly created buzz on Twitter, with users clamoring to get access codes. Its website says it has 50,000 users. Dorsey has also backed another platform called Nostr.

But history is working against Meta. It has suffered multiple failures launching standalone copycat apps in the past, most notably its Lasso app aimed at competing with short video rival TikTok.

The company later incorporated a short video tool directly into Instagram and more recently wound down its unit tasked with designing experimental apps as part of a cost-cutting drive.

See also  Social Media Influencer Ruby Franke Arrested On Suspicion Of Child Abuse

Another potential strike against Threads is that the news-oriented culture on Twitter is different from that on Instagram, a more visual platform, said Jasmine Enberg, principal analyst at Insider Intelligence.

“The main use cases for Twitter still remain keeping up with news and world events,” said Enberg. “I find it hard to imagine that the most avid loyal Twitter users who go to Twitter for that type of culture will defect and go immediately to Threads.”

Still, she said, Meta only needs to convince a quarter of Instagram’s users to join Threads in order to rival Twitter’s size. “The reality is that Meta doesn’t need to convert Twitter power users into Threads users.”

(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)

Killer Metas Threads Twitter
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

SEC Sues Elon Musk For Buying ‘Artificially Low’-Priced Twitter Stock. His Critics Agreed He Overpaid

January 16, 2025

Elon Musk Petitions Supreme Court to Shoot Down SEC’s ‘Twitter Sitter’ Rule After Infamous ‘Funding Secured’ Tweet

December 9, 2023

NewsGuard Boasted of Government Ties in Censorship Pitch to Twitter

November 17, 2023

Meta’s $36 Billion Plot to Reengineer Society and Mark Zuckerberg’s Dangerous Future Plans for Tech Addiction

November 14, 2023
Add A Comment

Leave A Reply Cancel Reply

Top Posts

Voters Divided on Whether TikTok Poses a National Security Threat

April 5, 2023

Disney Layoffs Go Global as Additional 2,500 U.S. Workers Eliminated This Week

May 28, 2023

Sen. Booker Reintroduces A Bill To Help Eliminate Such Diseases

February 18, 2023

Track Star Tori Bowie Died in Childbirth

June 13, 2023
Don't Miss

Short and Funny Sayings for a Happy Summer with Friends

Lifestyle May 9, 2025

I love the beach. Just looking at the calming sea to relax. Having fun in…

Trump Announces First Post-Tariff Trade Deal

May 8, 2025

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025

Top 10 Benefits Of Acupuncture

May 8, 2025
About
About

This is your World, Tech, Health, Entertainment and Sports website. We provide the latest breaking news straight from the News industry.

We're social. Connect with us:

Facebook Twitter Instagram Pinterest
Categories
  • Business (4,110)
  • Entertainment (4,220)
  • Finance (3,202)
  • Health (1,938)
  • Lifestyle (1,627)
  • Politics (3,084)
  • Sports (4,036)
  • Tech (2,006)
  • Uncategorized (4)
  • World (3,944)
Our Picks

World’s First Flying Car Is Now Flight Certified, Has A Range Of 177 Kms

June 29, 2023

Fans Enraged by NFL’s Pro-Taylor Swift Instagram Bio After Controversial Chiefs Win

October 3, 2023

Factbox: Who are Crispin Odey and the hedge fund Odey Asset Management?

June 11, 2023
Popular Posts

Short and Funny Sayings for a Happy Summer with Friends

May 9, 2025

Trump Announces First Post-Tariff Trade Deal

May 8, 2025

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025
© 2025 Patriotnownews.com - All rights reserved.
  • Contact
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.