• Home
  • Politics
  • Health
  • World
  • Business
  • Finance
  • Tech
  • More
    • Sports
    • Entertainment
    • Lifestyle
What's Hot

Trump Announces First Post-Tariff Trade Deal

May 8, 2025

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025

Top 10 Benefits Of Acupuncture

May 8, 2025
Facebook Twitter Instagram
  • Contact
  • Privacy Policy
  • Terms & Conditions
Thursday, May 8
Patriot Now NewsPatriot Now News
  • Home
  • Politics

    Security video shows brazen sexual assault of California woman by homeless man

    October 24, 2023

    Woman makes disturbing discovery after her boyfriend chases away home intruder who stabbed him

    October 24, 2023

    Poll finds Americans overwhelmingly support Israel’s war on Hamas, but younger Americans defend Hamas

    October 24, 2023

    Off-duty pilot charged with 83 counts of attempted murder after allegedly trying to shut off engines midflight on Alaska Airlines

    October 23, 2023

    Leaked audio of Shelia Jackson Lee abusively cursing staffer

    October 22, 2023
  • Health

    Disparities In Cataract Care Are A Sorry Sight

    October 16, 2023

    Vaccine Stocks—Including Pfizer, Moderna, BioNTech And Novavax—Slide Amid Plummeting Demand

    October 16, 2023

    Long-term steroid use should be a last resort

    October 16, 2023

    Rite Aid Files For Bankruptcy With More ‘Underperforming Stores’ To Close

    October 16, 2023

    Who’s Still Dying From Complications Related To Covid-19?

    October 16, 2023
  • World

    New York Democrat Dan Goldman Accuses ‘Conservatives in the South’ of Holding Rallies with ‘Swastikas’

    October 13, 2023

    IDF Ret. Major General Describes Rushing to Save Son, Granddaughter During Hamas Invasion

    October 13, 2023

    Black Lives Matter Group Deletes Tweet Showing Support for Hamas 

    October 13, 2023

    AOC Denounces NYC Rally Cheering Hamas Terrorism: ‘Unacceptable’

    October 13, 2023

    L.A. Prosecutors Call Out Soros-Backed Gascón for Silence on Israel

    October 13, 2023
  • Business

    Trump Announces First Post-Tariff Trade Deal

    May 8, 2025

    Electric Vehicle Sales Nosedive As GOP Takes Buzzsaw To Biden’s Mandate

    May 7, 2025

    Tyson Foods Announces It Will Bend The Knee To Trump Admin’s New Rules

    May 7, 2025

    Federal Reserve Holds Interest Rates Steady Despite Pressure From Trump

    May 7, 2025

    ‘Wait Them Out’: John Kennedy Tells Larry Kudlow One Lie He Suspects China’s Telling US

    May 7, 2025
  • Finance

    Ending China’s De Minimis Exception Brings 3 Benefits for Americans

    April 17, 2025

    The Trump Tariff Shock Should Push Indonesia to Reform Its Economy

    April 17, 2025

    Tariff Talks an Opportunity to Reinvigorate the Japan-US Alliance

    April 17, 2025

    How China’s Companies Are Responding to the US Trade War

    April 16, 2025

    The US Flip-flop Over H20 Chip Restrictions 

    April 16, 2025
  • Tech

    Cruz Confronts Zuckerberg on Pointless Warning for Child Porn Searches

    February 2, 2024

    FTX Abandons Plans to Relaunch Crypto Exchange, Commits to Full Repayment of Customers and Creditors

    February 2, 2024

    Elon Musk Proposes Tesla Reincorporates in Texas After Delaware Judge Voids Pay Package

    February 2, 2024

    Tesla’s Elon Musk Tops Disney’s Bob Iger as Most Overrated Chief Executive

    February 2, 2024

    Mark Zuckerberg’s Wealth Grew $84 Billion in 2023 as Pedophiles Target Children on Facebook, Instagram

    February 2, 2024
  • More
    • Sports
    • Entertainment
    • Lifestyle
Patriot Now NewsPatriot Now News
Home»Entertainment»‘Survivor’ Season 45 Marketing Places Huge Buffs on U.S. Landmarks
Entertainment

‘Survivor’ Season 45 Marketing Places Huge Buffs on U.S. Landmarks

September 20, 2023No Comments3 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email
CBS Survivor Buffs
Share
Facebook Twitter LinkedIn Pinterest Email

As “Survivor” hits its 45th season this fall, CBS is building a new marketing campaign for the show inspired by its signature piece of clothing: The “Buff.” That versatile cloth that “Survivor” contestants have used as tube tops, bandanas and headbands since Season 1, will be seen at landmarks across the country over the next week, leading up to the series premiere on Wednesday, Sept. 27.

As part of the “Survivor Buff Takeover,” famous locations that will be decked out with Buffs (which, yes, is a trademarked brand name and therefore capitalized) include the Green Giant in Blue Earth, Minn.; Make Way for Ducklings in Boston; Forever Marilyn in Palm Springs, Calif.; Ripley’s Believe It or Not! in Los Angeles; Monster Monument at Dover Motor Speedway in Dover, Del.; Gulfstream Park’s Pegasus and The Dragon in Hallandale Beach, Fla.; the Tuska statue at University of Alabama; and the Ralphie statue at University of Colorado, Boulder.

“We wanted to create something that made some noise for the show,” said Mike Benson, president and chief marketing officer at CBS. “That went beyond telling people that a new season was on, to reintroduce the program to viewers. Something that was provocative and maybe only ‘Survivor’ could do.”

In Dover, Miles the Monster will be wearing a Buff measured at 104 x 14 feet, making it the largest buff of all time. In Florida, Pegasus will wear a 66 x 11 foot-long Buff, and in Minnesota, the Green Giant is wearing a 40 x 5 foot-long Buff.

CBS has also struck a deal for some NFL and NCAA mascots (including the Seattle Seahawks’ “Blitz,” the University of Alabama’s “Big Al” and University of Colorado’s “Chip”) to sport “Survivor” Buffs. And at-home fans can use AR lenses on Snapchat and TikTok to be seen with their own Buffs.

See also  Few Birdies, but One Double Bogey, on the Shortest-Ever U.S. Open Hole

Even though “Survivor” has been on the air since 2000, Benson noted that the show continues to be discovered by new generations of viewers. “People discovered it pandemic and it’s kind of fascinating the turnover of audiences that have happened,” he said. “There’s a lot of audience that comes into this show and continues to discover how it really is one of the best competition shows on TV. We think that the show’s got a lot of life. It’s far from over.”

Also, on Tuesday, Sept. 26, New York City’s Empire State Building will be illuminated in yellow, blue and red, representing each tribe in ‘Survivor’ Season 45, while viewfinders on the building’s 86th floor Observatory will be donning Buffs as well.

And a drone show will take place in Los Angeles (near Hollywood and Highland) this Saturday, Sept. 23 at around 10 p.m. to mark the premieres of both “Survivor” and “The Amazing Race” as 90 minute shows this season.

Here’s a promo highlighting the Buff push:

buffs Huge Landmarks Marketing Places season Survivor U.S
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

80 Funny Summer Quotes for Laughs, Stress Relief and a Hilarious Hot Season

April 25, 2025

101 Short Summer Quotes for Fun, Positive, Relaxing Vibes and a Happy Season

April 24, 2025

110 Inspirational Summer Quotes for a Happy, Positive and Fun Season

April 24, 2025

101 Funny Spring Quotes for Laughs, Hilarious Humor and Less Stress This Season

March 6, 2025
Add A Comment

Leave A Reply Cancel Reply

Top Posts

REPORT: Ashley Olsen Gives Birth To First Child

August 15, 2023

Fox News Is ‘Insular Environment’ that Affirms GOP’s Falsehoods

April 9, 2023

Cher’s Daughter-in-Law Claims Singer Kicked Her Out of Home Shared With Elijah

September 27, 2023

Focus: BMW bets on a ‘Neue Klasse’ revival to catch Tesla

September 3, 2023
Don't Miss

Trump Announces First Post-Tariff Trade Deal

Business May 8, 2025

President Donald Trump announced Thursday the U.S. has reached a trade agreement with the U.K.,…

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025

Top 10 Benefits Of Acupuncture

May 8, 2025

Electric Vehicle Sales Nosedive As GOP Takes Buzzsaw To Biden’s Mandate

May 7, 2025
About
About

This is your World, Tech, Health, Entertainment and Sports website. We provide the latest breaking news straight from the News industry.

We're social. Connect with us:

Facebook Twitter Instagram Pinterest
Categories
  • Business (4,110)
  • Entertainment (4,220)
  • Finance (3,202)
  • Health (1,938)
  • Lifestyle (1,626)
  • Politics (3,084)
  • Sports (4,036)
  • Tech (2,006)
  • Uncategorized (4)
  • World (3,944)
Our Picks

Rising Cambodia Microfinance NPLs Signal Forced Land Sales, Child Labor

September 5, 2023

How Lush Set the Blueprint for What Beauty Has Become

September 15, 2023

US Woman Sells Her House To Pay For Facelift Surgery, Now Lives In A Van

August 1, 2023
Popular Posts

Trump Announces First Post-Tariff Trade Deal

May 8, 2025

100 Funny Father’s Day Quotes for Hilariously Relatable Humor (and Plenty of Love Too)

May 8, 2025

Top 10 Benefits Of Acupuncture

May 8, 2025
© 2025 Patriotnownews.com - All rights reserved.
  • Contact
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.